The Dangers of Procrastination
by Steve Scott
When something that needs to be done now is put off until a later time we think of that as procrastination. Procrastination comes in many forms, some of which are more obvious than others.
However, procrastination is present in business situations as well. Some of the most brilliant, work oriented people are guilty of procrastination in business. Here’s a bit of a story about a man named John.
John was a very clever, resourceful and smart entrepreneur. John immersed himself in research when he decided to open his own company in a niche where he didn’t have much knowledge, but was hot at the time. Of course, in the beginning John was only interested in finding the best ways to operate his company but his research turned into a means of putting off the business venture.
His reserach caused him to explore target markets, different companies that were similar to the one he wanted to create and pricing for products and services. The more he researched, it seemed like the more he found that needed to be researched. In fact, in a short period of time, John became quite the expert in this niche.
As his research continued, he started research on finding the best products available for his business. He researched statistics and similar businesses.
While most people think that research is a great thing, John ended up researching to the point that he was procrastinating. Whether he was nervous to fail at the business or he just had a compulsion to know each and every detail that had to do anything with his niche is unknown.
This kind of cycle of what appears to be good activity can end up consuming entrepreneurs and others. Some of the most successful business men and women are the ones that jumped right in and learned as they went. Of course, this is not the best method to take either. A beneficial middle between these two is the most desirable way to go.
Business is full of risks. This is one reason that people are so drawn to business and in fact, some people were simply born for the rush and the adrenaline of starting a new business venture or taking a new risk. In order to be truly successful, we have to escape the trap of procrastination and jump headlong into the risk.
Of course, some education is needed in order to understand the workings of what we are diving into, but too much can paralyze us. And, education that is not really on purpose can keep us from where we want to go because we spent time learning about too much of nothing.
Steve Scott is a business and life coach. He specializes in working with entrepreneurs, business owners and solo professionals to carve out more time for greater freedom and abundance.
http://www.progresssetfree.com
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